Product Differentiation

Unique features that make a product stand out in the crowd. Product differentiation is the X-factor that keeps customers choosing you over the competition.

Project Kickoff

The first official meeting where the project team aligns on goals, scope, and approach. Project kickoff sets the tone, energizing everyone to start strong and stay on target.

Prospect

A potential customer who’s shown some interest but hasn’t signed on the dotted line. Prospects are your soon-to-be clients—if you can close the deal.

Product Lifecycle Management

The strategy to manage a product from its birth to phase-out. PLM ensures each stage—design, launch, growth, and decline—is smooth and profitable.

Project Lifecycle

The full journey of a project, from initiation to closeout. The project lifecycle keeps everything moving in stages, from brainstorming to execution to the final bow.

Prototype

An early model of a product used for testing and refining before full-scale production. Prototypes are the dress rehearsal, catching issues and feedback before it hits the big stage.

Product Placement

Sneakily placing products in media to market without screaming “ad!” Product placement is subtle branding magic, embedding brands into entertainment.

Project Milestone

A significant event or achievement along the project timeline, marking progress. Project milestones are the checkpoints where the team can celebrate and recalibrate if needed.

Public Cloud

A shared cloud infrastructure where multiple users access services over the internet. Public clouds are scalable, affordable, and hands-off, letting companies focus on growth, not servers.

Product Roadmap

The long-term strategy for product development, with planned features and releases. The product roadmap is the vision, showing where the product is heading.