Product Placement
Sneakily placing products in media to market without screaming “ad!” Product placement is subtle branding magic, embedding brands into entertainment.
Project Milestone
A significant event or achievement along the project timeline, marking progress. Project milestones are the checkpoints where the team can celebrate and recalibrate if needed.
Public Cloud
A shared cloud infrastructure where multiple users access services over the internet. Public clouds are scalable, affordable, and hands-off, letting companies focus on growth, not servers.
Product Roadmap
The long-term strategy for product development, with planned features and releases. The product roadmap is the vision, showing where the product is heading.
Project Phase
A distinct stage in the project lifecycle, each with its own goals and deliverables. Project phases break the work down into manageable chunks, so you can see progress as you go.
Push Notification
A short alert that pops up on devices to re-engage users. Push notifications are the gentle nudge (or urgent alert) keeping apps and users in constant conversation.
Paid Search
The ads at the top of your search results, paid for by keywords and click-throughs. Paid search is how brands cut to the front of the digital line when customers are ready to buy.
Performance Review Cycle
The regular schedule for performance appraisals—quarterly, biannual, or annual. The performance review cycle keeps feedback flowing so employees always know where they stand.
Predictive Model
A statistical model that predicts future outcomes based on past data. Predictive models make educated guesses that help businesses stay a step ahead.
Pair Programming
Two developers, one screen—coding together to tackle bugs and build features faster. Pair programming is teamwork in action, with one dev driving and the other reviewing.