Real-Time Bidding
An automated, lightning-fast auction where advertisers bid for ad space as you load a page. Real-time bidding makes sure ads hit the right people at the right time, like the VIP section of online advertising.
Resource Scheduling
Putting each resource on the calendar to make sure every task has the right person and tools at the right time. Resource scheduling is like putting the puzzle together so no pieces are left hanging.
Project Constraints
The immovable limits—like time, budget, and scope—that define a project’s boundaries. Project constraints keep the team grounded, forcing creative solutions within real-world limits.
Project Workstream
A specific thread of work within a project, focused on a particular area or goal. Project workstreams are the mini-projects that come together to make the big picture.
Rebranding
Giving a brand a facelift, from logo to messaging. Rebranding is the “new look, same vibes” strategy to refresh a company’s image, win over audiences, or break free from a tired reputation.
Responsive Design
A flexible web design approach that reshapes content for different devices and screen sizes. Responsive design is the answer to the “mobile vs. desktop” debate—covering all bases in one go.
Project Deliverable
Anything produced to meet project goals, from reports to products. Project deliverables are the “proof of work” that show a project’s progress or completion.
Proof of Concept
A small-scale test to show if an idea actually works before diving in headfirst. A proof of concept validates the concept, saving time, money, and headaches if it’s not viable.
Referral Program
A setup where current users bring in new ones for perks, like a recruitment drive, but with discounts or credits. Referral programs turn satisfied customers into your unofficial marketing team.
RESTful API
An API style that keeps things simple, reliable, and stateless for interacting with web services. RESTful APIs power the internet behind the scenes, so apps can talk to each other without all the drama.