Meta Ads

Ads run on Meta’s platforms (like Facebook and Instagram) for targeted social media marketing. Meta ads aim to reach users based on deep insights into their habits, interests, and demographics.

Moodboard

A visual collage that captures the vibe, color palette, and feel of a project. A moodboard is where creative ideas come together to set the tone and inspire design.

Non-Disclosure Agreement

A legal promise not to spill the beans on confidential information. An NDA keeps sensitive details on lockdown, ensuring your secrets stay secret.

Operational Strategy

The plan for optimizing day-to-day processes to support long-term goals. Operational strategy is the behind-the-scenes playbook for making sure everything works efficiently, fueling the big-picture vision.

Meta-description

A short summary of a webpage’s content, shown in search results to attract clicks. The meta-description is your site’s elevator pitch, meant to hook users in a sentence or two.

Motivation

The drive to achieve goals, overcome obstacles, and push through challenges. Motivation is that inner spark that keeps you hustling, even on a rough day.

Non-Operating Income

Earnings from anything unrelated to core business operations, like investments or asset sales. Non-operating income is the bonus cash flow that comes from the sidelines, not the main hustle.

Organizational Capability

The collective skills and resources an organization needs to meet its objectives. Organizational capability is the backbone of a company’s competitive edge, built through talent, tools, and teamwork.

Meta-title

The title shown in search engine results and browser tabs, telling people (and Google) what your page is about. Meta-titles help with SEO and give that first impression before users even click.

Multitasking

The attempt to juggle several tasks at once. Multitasking is often a myth of productivity—sometimes it’s just switching between distractions.