PPI
Producer Price Index. A measurement of wholesale price changes, showing trends in production costs. The PPI hints at inflation and lets businesses brace for cost shifts.
Page RPM
Page Revenue Per Mille. The metric showing ad earnings per thousand page views. Page RPM lets you know if your web traffic is pulling its weight or if it’s time to re-think your ad strategy.
Performance Metrics
The measurable benchmarks that track progress and effectiveness. Performance metrics let you know if goals are met or missed, keeping everyone aligned on success.
Precision Medicine
Tailored healthcare based on individual genetics and lifestyle. Precision medicine makes “one-size-fits-all” treatments a thing of the past.
Paid Media
Any form of advertising you pay for, from social ads to search engine placements. Paid media is the “get noticed now” tactic, grabbing eyeballs for a price.
Performance Review
A regular meeting where employees get feedback on their work. Performance reviews are the “how am I doing?” moments that keep careers on track.
Predictive Analytics
Using data to forecast future trends or behavior. Predictive analytics is like a business crystal ball, guiding decisions with calculated insights.
Paid Search
The ads at the top of your search results, paid for by keywords and click-throughs. Paid search is how brands cut to the front of the digital line when customers are ready to buy.
Performance Review Cycle
The regular schedule for performance appraisals—quarterly, biannual, or annual. The performance review cycle keeps feedback flowing so employees always know where they stand.
Predictive Model
A statistical model that predicts future outcomes based on past data. Predictive models make educated guesses that help businesses stay a step ahead.