The art of organizing design elements to make sure the viewer’s eye goes exactly where you want it to—like a well-trained puppy. It’s all about playing with size, color, contrast, and spacing to create a hierarchy that shouts, “Look at me!” or “Ignore this!” A killer visual hierarchy ensures that your layout isn’t just pretty but also purposeful, guiding users through your content without making them feel lost. Think of it as the stylish way to get your point across without any of the guesswork.